Viral marketing & RATM defeat Simon Cowell & Co.

"Fuck you, I won't do what you tell me" does lead singer in Rage Against the Machine, Zac de la Rocha, sing. This fits perfectly with the viral stunt going on this past weekend, where the American youth showed their discontent with pop culture. In short, did over 300.000 people, facilitated through Twitter and Facebook gathered and bought the (awesome!!) Rage-song "Killing in the name of", which resulted in this old song passing tons of X-Factor-artists up for the christmas-sale.

Read NME's funny and critical perspective on this subject matter HERE, or watch the RAGE- or the X-factor video hereunder - it's kinda' different ;-)

Best (Christmas) wishes Bjarke Petersen